GROW B2B FASTER

Ep 59 - Shannon Katschilo - Making Sales Fun: How Shannon Wins Leads on an Executive Level & Grows a Strong Sales Team for Zoomin Software

June 01, 2022 Sammy Gebele / Shannon Katschilo Season 1 Episode 59
GROW B2B FASTER
Ep 59 - Shannon Katschilo - Making Sales Fun: How Shannon Wins Leads on an Executive Level & Grows a Strong Sales Team for Zoomin Software
Show Notes

Value without trust won't win you leads. But how do you add one to the other?

On today's GROW B2B FASTER episode, Shannon Katschilo, VP of strategic sales at Zoomin Software, chats with Sammy about ways to make winning leads more fun for everyone involved.

What’s in it for you:
1. How putting the fun back in sales helps you build trust and up your sales game
2. Why impersonal ‘spray and pray’ tactics are not the way to go
3. Shannan’s magic bullet for winning leads on an executive level
4. How to identify the “closers” in B2B sales
5. How to win key people for your B2B sales team in strong competition


About Shannon:
Shannon is Vice President of Strategic Sales at Zoomin Software. She represents a group of individuals within the sales organization, that are working with the largest organizations globally to solve high level pains within the organization.To keep body and mind fit and sharp she meditates every morning with a calm app.

Find Shannon on LinkedIn: https://www.linkedin.com/in/skatschilo/
Shannon's company Zoomin Software: https://www.zoominsoftware.com/
Shannon’s business book recommendation:
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets – Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney https://amzn.to/3MzAHRx
Shannon's favorite business leader: Adam Grant - https://www.linkedin.com/in/adammgrant/
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About Zoomin Software
Zoomin Software helps companies manage their technical content such as user guides, manuals, and community discussions. The company's intelligent platform ingests all your content, from manuals to API docs to support articles, and delivers it as a unified and consistent source of Product Answers. Zoomin Software has their headquarters in New York.

Website: https://www.zoominsoftware.com/
Industry: Business Information Systems, Content, Knowledge Management, Publishing, Software
Headquarters: New York, United States
Founded: 2015
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About the host Sammy:
Sammy helps you to:
1. Build your community of big whale clients
2. Win employees
3. Drive B2B sales

Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/

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Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more.